Marketing Data & BI Analyst II
Company: EDWARD JONES
Posted on: November 23, 2022
At Edward Jones, we help clients achieve their serious,
long-term financial goals by understanding their needs and
implementing tailored solutions. To ensure a personal client
experience, we have located our 15,000+ branch offices where our
more than 7 million clients live and work.
In a typical branch office, a financial advisor meets with clients
and receives branch office support, so they can focus on building
deep relationships with clients. Headquarters associates in St.
Louis, Tempe and Mississauga provide support and expertise to help
U.S. and Canada branch teams deliver an ideal client experience. We
continue to grow to meet the needs of long-term individual
As part of the Experience Measurement team, you'll play a critical
role in creating an unparalleled experience for our clients and the
branch teams who serve them. You'll explore data to deeply
understand what our clients and branch teams need and want, then
create powerful, data-driven stories that will directly impact the
development of strategies, processes, features and technologies. As
part of the analytic backbone for the Experience Center of
Expertise, you'll have the opportunity to work on a wide variety of
projects, hone your existing skills and learn new ones. We support
a healthy work-life balance and offer flexible work arrangements
including full-time work from home.
What you'll do:
As a Marketing Data Analyst II, you'll play a critical role in
helping us deeply understand what our clients, investors and branch
teams need to shape the future of the Edward Jones experience.
You'll champion the activation of person-centric data and insights
with colleagues across Marketing and our agencies. From tech setup
and data collection to the final data story, you'll be an integral
part of creating an outstanding experience for our investors,
clients and branch teams, and optimizing marketing efforts.
- Use data to tell the stories of our clients, potential clients
and the branch teams who serve them to find areas where we can
optimize the Edward Jones Experience.
- Analyze behavioral and financial data to demonstrate return on
- Support the development of innovative solutions to measure and
evolve omnichannel marketing performance, such as CRM
implementation, website journey optimization and multi-touch
- Consult with Experience and Marketing teams to understand their
business objectives, and develop analytic roadmaps, technical
requirements and data taxonomy to support measurement.
- Clean, transform and prepare data for analysis in visualization
and reporting tools.
- Create impactful, data-driven stories that answer business
questions and inform decision-making for marketing campaigns,
product development and experience design.
- Develop and manage business relationships with marketing
strategists, product owners, channel managers, content strategists,
and Marketing and Technology leaders.
- Proactively identify new business, marketing or efficiency
opportunities, propose solutions and drive implementation of
solutions with support from leader.
- Serve as a subject matter expert and clearly communicate
complex analytical information to non-technical audiences,
including senior leadership.What experience you'll need:
- 3-5 years' experience in analytics
- Bachelor's Degree with an emphasis in business, economics,
math, engineering, analytics, marketing or another relevant field
preferred (or relevant work experience)
- Advanced degree or certification preferred
- Proficiency with a data manipulation language such as: SQL, R
What could set you apart:
- Experience measuring and optimizing customer journeys,
marketing programs & campaigns, marketing automation and
- Experience with a CRM system, especially Salesforce Financial
Services Cloud, and with marketing automation and journey
orchestration platforms like Salesforce Marketing Cloud, is a big
- Proficiency with data visualization tools such as: Tableau,
Power BI, Salesforce Marketing Cloud Intelligence (PKA Datorama),
Google Data Studio, Excel
- Experience with web analytics and optimization tools such as
Google Analytics, Tag Manager, Optimize, Contentsquare.
- Understanding of data storage platforms such as Snowflake
- 100 Best Workplaces for Millennials in 2022, published Fortune
July 2022, Great Places to Work - data as of March 2022.
Compensation provided for using, not obtaining, the rating.
- Edward Jones was recognized as one of the Best Workplaces for
Millennials by Great Places to Work - and Fortune - magazine. The
privately held firm ranked No. 2 overall, in its fourth appearance
on the list.2022 Fortune Best Workplaces for Women, published
September 2022, research by Great Places to Work -, data as of
August 2021. Compensation provided for using, not obtaining, the
Edward Jones has been named to the
2022 Best Workplaces for Women list by Great Places to Work - and
Fortune - magazine, ranking No. 45.2022 Fortune's 100 Best
Companies to Work For, published April 2022, research by Great
Place to Work -, data as of August 2021. Compensation provided for
using, not obtaining, the rating.
For the 23rd time, Edward Jones has
earned a spot on the Fortune 100 Best Companies to Work For -
ranking by Great Places to Work - and Fortune - magazine. Edward
Jones ranked No. 35 on the prestigious 2022 list.2022 Best Places
to Work For LGBTQ+ Equality, Great Place to Work - in partnership
with Human Rights Campaign Foundation, published Equity Magazine
January 2022, data as of July 2021. Compensation provided for
using, not obtaining, the rating.
Edward Jones scored 100 percent on
the Human Rights Campaign Foundation's 2022 Corporate Equality
Index (CEI) the nation's foremost benchmarking survey and report
measuring corporate policies and practices related to LGBTQ+
workplace equality. The ranking designated Jones as one of the best
places to work for LGBTQ+Equality.Edward Jones does not
discriminate on the basis of race, color, gender, religion,
national origin, age, disability, sexual orientation, pregnancy,
veteran status, genetic information or any other basis prohibited
by applicable law.At Edward Jones, we value and respect our
associates and their contributions, and we recognize individual
efforts through a rewards program that promotes a long-term career,
financial security and well-being. to learn more about our total
compensation approach, which in addition to base salary, typically
includes benefits, bonuses and profit sharing. The salary range for
this role is based on national data and actual pay is based on
skills, experience, education, and other relevant factors for a
potential new associate:
Salary: $76798 - $130764
Keywords: EDWARD JONES, Independence , Marketing Data & BI Analyst II, Professions , Mayview, Missouri
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